Gen Z underwear start-up Parade snapped up by Fruit of the Loom license-holder

News business : Gen Z-run underwear brand Parade has been bought by intimates-maker Ariela & Associates International for an undisclosed sum. It's the latest direct-to-consumer lingerie retailer to be snapped up by a larger competitor. (#1544700)

How Parade is building an underwear brand based on Gen-Z values

Parade Wants to Recycle Your Used Underwear

Total Licensing Spring 2023 by Total Licensing - Issuu

Luxury Lab Cosmetics : News - FashionNetwork.com Worldwide

Victoria's Secret : News - FashionNetwork.com Kuwait

Victoria's Secret - FashionNetwork.com Brasil

Gen Z underwear start-up Parade snapped up by Fruit of the Loom

Is Fruit Of The Loom Held Back By Legacy?

Roslyn Griner on LinkedIn: Gen Z underwear start-up Parade snapped

Victoria's Secret - FashionNetwork.com India

Gen Z underwear start-up Parade snapped up by Fruit of the Loom

Ellroy, James - Crim..

Victoria's Secret - FashionNetwork.com USA

Victoria's Secret - FashionNetwork.com India

How Parade is building an underwear brand based on Gen-Z values