In-depth: can Peloton capitalise on its community to create a new

An aspirational brand selling products in the £1,000s diversifies into affordable sub-categories; this sounds like the classic financial model for luxury fashion or jewellery brands, but what about in fitness?

Peloton Is Caught Between the Great Rotation and the Great Inflation - Bloomberg

How to monetize online communities with these creative strategies, by Zoe Chew

Peloton cuts prices, capitalizing on people staying at home

Peloton Fitness app review: Is it worth it without the bike?

Pedal to the Top: 5 Game-Changing Marketing Lessons from Peloton

The Peloton community building playbook

Peloton Bike+ and Tread+: Price, Release Date, Details

Is Peloton A Good Business: An In-Depth Business Analysis

Peloton Bike+ and Tread+: Price, Release Date, Details

Peloton Interactive: An Ecosystem Strategy to Top The Leaderboard

Peloton Interactive: An Ecosystem Strategy to Top The Leaderboard

Peloton – A Marvel at Customer Acquisition, Brand-Building, and Its Untapped Opportunities

Is Peloton spinning gold or treading water?, by David Haberlah