Helmut Lang sent a bra purse down the runway and people are confused

Shayne Oliver debuted his collection for Helmut Lang in New York City Tuesday night this unusual accessory was the highlight

Fashion: Helmut Lang has that bra-shaped handbag you wanted

A Glossary Of Peter Do's Archival References At Helmut Lang

This Bra Bag Is the Best Invention I've Ever Seen

Helmut Lang Bra Bag

Fashion: Helmut Lang has that bra-shaped handbag you wanted

Helmut Lang debuted a bag you wear like a bra at NYFW

These Bras Double As Purses, And They're The Best Part Of Helmut

Helmut Lang debuted a bag you wear like a bra at NYFW

This Bra Bag Is the Best Invention I've Ever Seen

Helmut Lang's Bra-Shaped Bag Actually Doubles Up As Underwear

Fashion: Helmut Lang has that bra-shaped handbag you wanted